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Why Freelancing Industry was Less Affected by 2008 Economic Crisis

economic crisis clipart

The 2008 economic crisis was a major turning point in the history of the global economy. It led to significant changes in the job market, with many industries experiencing significant job losses and financial turmoil. However, one industry that was less affected by this crisis was the freelancing market. In this blog, we will explore the reasons behind this and provide facts and figures to support our argument.


Freelancing Offers Flexibility

One of the main reasons why the freelancing market was less affected by the 2008 economic crisis is the flexibility it offers. Freelancers are not tied down to a specific employer, location or job role, and they can adapt to changing market conditions much faster than traditional employees. This flexibility allowed them to quickly pivot their skills and services to cater to new markets and industries, making them more resilient to economic shocks.

According to a study conducted by Upwork, the global freelancing platform, freelancers reported an increase in demand for their services during the 2008 economic crisis. The report found that 60% of freelancers reported an increase in demand for their services during the crisis, with only 7% reporting a decrease in demand.


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Companies Opt for Cost-Cutting Measures

During an economic crisis, companies are forced to make tough decisions to stay afloat. One of the most common cost-cutting measures is to reduce their workforce. However, this is not always a viable option for companies that still need to maintain productivity and output.

This is where freelancers come in. Companies can hire freelancers on a project-by-project basis, allowing them to reduce their overall payroll costs without sacrificing productivity. According to a study by Freelancers Union, freelancers’ hourly rates increased by 4% in 2009, demonstrating the increase in demand for their services.


The Freelancing Market Is Expanding

The freelancing market is constantly expanding, with more people opting for flexible work arrangements. According to a study by MBO Partners, the number of freelancers in the US increased from 42 million in 2019 to 57 million in 2020, representing 36% of the US workforce.

This expansion of the freelancing market means that there are more opportunities available for freelancers to find work and diversify their client base. The larger the pool of clients, the less reliant freelancers are on any single client or industry, making them more resilient to economic shocks.


The Gig Economy Is Here to Stay

The gig economy is a term used to describe the growing trend of short-term, flexible work arrangements. It is a significant contributor to the freelancing market, with many people opting for gig work as a way to supplement their income or as their primary source of income.

According to a study by McKinsey & Company, gig work accounted for 20-30% of the labor force in the US and EU-15 in 2017. The study also predicted that the gig economy would continue to grow, with gig workers making up 43% of the US workforce by 2020.


This growth in the gig economy means that there are more opportunities for freelancers to find work, making them more resilient to economic shocks.


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Conclusion

In conclusion, the freelancing market was less affected by the 2008 economic crisis due to its flexibility, cost-effectiveness, and expansion. Freelancers were able to quickly adapt to changing market conditions, making them more resilient to economic shocks. As the gig economy continues to grow, we can expect the freelancing market to remain a resilient and viable option for those seeking flexible work arrangements.


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How to start freelancing with 0 investment

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